18+ hour, 47+ min ago  (930+ words) In the age of social media, reputation can hinge on the smallest gestures. Sometimes it is a speech. Sometimes a policy decision. And sometimes, surprisingly, it is a single bite of a burger. Recently, a short promotional video featuring Chris…...

3+ week, 5+ day ago  (810+ words) The latest State of Digital report by the Digital Marketing Association of the Philippines is not trying to impress with novelty. It does something more uncomfortable and more useful. It forces brands and marketers to confront a reality many still…...

1+ mon, 6+ day ago  (302+ words) The most troubling consequence of misinformation fatigue is not confusion, but erosion of trust. Trust in media, trust in institutions, trust in experts, and eventually trust in one's own ability to discern truth. When everything is suspect, nothing feels solid,…...

1+ mon, 1+ week ago  (494+ words) Senior High School technical-vocational programs will move from a static to a data-driven curriculum to better match industry needs, the Department of Education (DepEd) announced on Thursday. The DepEd made the statement following the National Tech-Voc Summit on Wednesday. In…...

1+ mon, 1+ week ago  (374+ words) For years, Tarantadong Kalbo lived quietly on screens. Short strips, familiar silhouettes, a voice that felt personal even when it spoke about public issues. Seeing that work grow beyond online comics and become part of a national conversation still gives…...

2+ mon, 3+ day ago  (896+ words) 2025 taught us hard lessons. 2026 will force us to act on them. Taken together, the past year and the year ahead reveal a clear direction for the discipline. Public relations and reputation management are no longer evolving incrementally. They are undergoing…...