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MMA Impact 2026: Amazon Ads urges shift from siloed planning to full-funnel integration
6+ hour, 9+ min ago (328+ words) At the MMA Impact 2026 summit, Gulshan Verma, Director of Amazon Ads India, delivered a compelling case for the end of traditional, fragmented media planning. Addressing a landscape of non-linear consumer journeys, Verma outlined how brands must integrate content, community, and…...
DLF Malls launches AI-Powered "Summer Up" campaign with 100 curated fashion looks
2+ hour, 14+ min ago (13+ words) ...
MIB and IICT offering 15, 000 AI Skill Scholarships for creative talents
1+ day, 13+ hour ago (16+ words) The Ministry of Informati...
Ishan Chatterjee unveils AI-driven hyper-personalization strategy at SVG India Summit 2026
1+ day, 13+ hour ago (18+ words) At the Sports Video Group...
Creative Industries unite to defend copyright in the age of Artificial Intelligence
1+ day, 13+ hour ago (703+ words) Creative industry leaders from across India came together last week at three industry roundtables in Mumbai, Delhi and Hyderabad to defend copyright in the age of artificial intelligence, calling on policymakers to strengthen, not weaken copyright which underpins creativity, investment…...
Siddharth Subramanian named Director " Marketing at Coca-Cola
2+ day, 15+ hour ago (11+ words) Siddharth Subramanian has...
Adobe appoints Manoj Nagpal VP, Global Delivery & Shared Services India
2+ day, 13+ hour ago (15+ words) Adobe - the global techno...
AVS" Abishek S Vyas on why OTT strategy is shifting from broad aggregation to structured storytelling
2+ day, 6+ hour ago (861+ words) From volume-driven programming to sharply defined, data-led storytelling, the OTT landscape has undergone a significant transformation over the past decade. As platforms compete for attention and retention, the focus has shifted from scale alone to building differentiated content and long-term…...
Google and Kevin Pietersen redefine fan experience with AI-driven 'The Switch' series
2+ day, 8+ hour ago (291+ words) The collaboration positions Pietersen's You Tube channel as a central hub for cricket content, combining long-form episodes and short-form highlights to engage global audiences. The series will also integrate Google's AI assistant'Google Gemini'as a creative and production tool, supporting scripting,…...
Pentagon strengthens AI-first ambitions, Microsoft, AWS, and NVIDIA join tech roster
2+ day, 10+ hour ago (13+ words) Adgully. com...
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